The brave ad men and ad women of Milwaukee and Chicago-based Hoffman York breaks an in-your-face ad campaign for Argentinian cigarette, Cuello del Toro today.
Using headlines like, “You just found a brand new way to flip off the rest of the world” and “The smoke for the man that just won’t take no for an answer,” Hoffman York flies in the face of convention, clearly mocking the anti-smoking efforts so pervasive in our litigious culture.
A big tip of the AdPulp hat to these politically incorrect communicators.