Chan Suh Back In The Game

According to Ad Age, Chan Suh is pulling a Steve Jobs. He’s back in the role of CEO at, the company he founded in 1995.
“It’s like getting the band back together,” Mr. Suh said. “It’s time to agitate again.”
Mr. Suh, had stepped away from agency operations in 2004, the year after it became wholly owned by Omnicom.
Mr. Suh’s goal for is to boost its emerging-media capabilities and bring the shop to traditionally offline places. Agencies that can only handle online ads and web design, he said, are liabilities at times when client campaigns live in multiple media.
“Our clients need all of it, not just digital or analog,” he said.



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.