This page on Facebook has more than 22 million fans. I had no idea virtual farming was insanely popular.
Thankfully, Brian Morrissey of Adweek is helping me catch up.
Microsoft found a potent way to make friends on Facebook: offer users of hyper-popular social game FarmVille virtual currency.
The in-game offer on Tuesday resulted in Microsoft’s Bing page gaining 425,000 fans in a single day, more than tripling the 117,000 fans it had.
Zynga’s FarmVille is a runaway smash on Facebook, boasting over 82 million players who tend crops and raise livestock on virtual farms.
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