Chicagoans Will Sing A Song For Leap

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According to the company’s home page, Leap Wireless is a customer-focussed company that provides innovative, wireless, communication services for the mass market.
According to Adweek, this San Diego firm moved their account from Sausalito’s Butler Shine and Stern to Chicago’s Element 79 without a review.
Excellent, now can someone please get to work on that bit of copy above? It does not reveal a thing. Leap, tell me who you are and what you do, please. In five seconds. Go.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. After working for seven agencies in five states and freelancing for several more, I ventured out on my own in 2009. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing effective integrated marketing solutions to mid-market clients.