Word

The Poetry Center of Chicago and corporate sponsor Lightology are bringing poetry to the masses this holiday season, with an outdoor board located at the corner of Chicago and Wells.
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Chicagoist reports that the poem, “Farewell,” is by Chicago poet Li-Young Lee. He wrote it specifically for the occasion, “a non-commercial message Chicagoans could look forward to seeing throughout the holiday season.” According to the organization’s press release, “The Poetry Center and Lightology believe this to be a brilliant message during the holiday season and the darkest part of the year.”

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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.