Blogs blogs blogs. Blah blah blah.
eMarketer.com reports that only 30% of Fortune 1000 executives know what a blog is. The piece also says only 20% have a process in place to monitor blog conversations about their company.
I’m not sure these figures are going to surprise and elighten anyone. So, mainstream marketers are not up to speed yet. Okay. After more maverick brands pave the way, I’m sure the late adopters will pay more attention.
There’s no such thing as patience today.
