TNT’s Belgium Video Blows Up Big

I have to admit, I’m usually nonplussed by videos like this showing guerrilla stunts, but this one, done in Belgium for TNT, is pretty fun:

With over 5 million hits, it’s certainly spread beyond Belgium. The townspeople watching all this don’t seem to have much of a reaction. And with the unfurling of the banner in English, it’s clearly intended for a larger audience.

Duval Guillaume was the agency responsible.

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About Dan Goldgeier

Dan Goldgeier is a Seattle-based freelance copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.