Adpulp

Advertising News and Know-How

You are here: Home / Uncategorized / The Ogilvy Verdict: Guilty On All Counts

By

The Ogilvy Verdict: Guilty On All Counts

Adweek has the initial report.
It didn’t take the jury very long to reach a verdict. Yikes.
I might have more to say on this later. I think this may have huge implications for the ad industry.
Thoughts, anyone?

About Dan Goldgeier

Dan Goldgeier is a Seattle-based copywriter with experience at advertising agencies across the U.S. He is a graduate of the Creative Circus ad school, and currently teaches at Seattle's School of Visual Concepts. Dan is also a columnist for TalentZoo.com and the author of View From The Cheap Seats and Killer Executions and Scrubbed Decks.

Reader Interactions

Comments

  1. Jojo says

    Agency finances are typically half-assed. I wouldn’t be surprised to see more of this in the future. This will be a huge wake-up call to the big holding companies.

  5. Danny G says

    Thanks for commenting, whobear. I’d love to hear more of course…I got the impression from adweek that both Seifert and Early took bullets for the whole company.

  6. steve jerman says

    What an ironic client to over-bill.
    I am often hit with the fact that illegal drug trade is in many ways more up-front and “honest” than many “straight” businesses: pharmaceuticals and advertising for two.