Rotten Apple Or Sour Grapes?

According to USA TODAY, Apple stores represent 50% of the company’s retail sales. That’s great news for the computer maker, but not such welcome news for independent Apple resellers. In fact, some resellers are upset enough to litigate. Tom Santos, a San Francisco reseller said his business dropped 50% overnight, following the opening of the Apple store in Union Square.
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About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.