Over at Nerve.com, you can dive into The 50 Greatest Commercial Parodies of All Time. Granted, most of them are from Saturday Night Live, but there are some others, too. What's your favorite? …
Yet Another Facebook Story: Sell Now Before The Game’s Up
Earlier today, Valleywag reported that participation in Facebook's developer forum is down, most likely due to Facebook's new restrictions on Facebook-application spam. Valleywag praised these new rules, saying Facebook won't miss its lousiest apps. Now an executive from a major, well-funded widgetmaker says: Your post misses the point. FB's valuation is driven by the perception it can serve as a platform (or …
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Outstanding Mission Statements: 10th in a Series
Sean Howard, Director of Strategy and Innovation at Lift Communications, a brand experience studio in Toronto, Canada, has an interesting new mantra for his personal site, Craphammer. I am not for sale. Is not everything for sale? Does not everyone have their price? I have a job yet no company owns my soul. I am paid for my insight yet not even I control my muse. I am paid to speak, yet my voice can remain …
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Today In Twitterverse: Toxic, Toxic and Toxic
David Burn is the editor of AdPulp, and a writer with a plethora of caustic tales to tell. …
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Super Blue To The Rescue
Adam Werbach is the global CEO of Saatchi & Saatchi S. He formerly served as national president of the Sierra Club. Here are some words he wrote for Ad Age: Consumers are resisting the proliferation of "green" communications and products being pushed at them from all directions. The recent Cone/Boston College survey showed that more than half of American consumers are "overwhelmed" by the tsunami of …
Citi’s Looking for a Revival
According to The Wall Street Journal, Publicis reached into the archives for Citigroup. Beginning this weekend, Citigroup will kick off a global ad campaign that reprises the tagline "The Citi Never Sleeps," which made its debut in 1978. In digging into its marketing vault, Citi is engaging in the popular ad strategy of using a familiar catchphrase as a tonic during periods of economic and other uncertainty. (but) …
Webby Awards Emerging With The Industry
Winners in The 12th annual Webby Awards competition have been determined. With nearly 70 categories, Web Site entries make up the majority of Webby Awards Winners, Nominees and Honorees. According to the Webby Awards, "Some are beautiful to look at and interact with. Others are a testament to usability and functionality. And a handful excel across the board. To be selected among the best is an incredible achievement …
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Today In Twitterverse: Strunk’s Is Power
The Girl Riot is a first-year copywriter, with a style guide. Her blog, view from the bottom has an interesting pitch. YOU COULD BE GETTING YOUR ADVERTISING COMMENTARY FROM A MORE EXPERIENCED, HIGHER-PAID, AND PRETTIER AD EXEC. BUT THE DOWNBEAT AND BASS LINE ARE IN OUR HANDS-- THE ADSTAR WANNABES CLIMBING THE CORPORATE LADDER. AS YET UNCORRUPTED, SOMEWHAT UNCOUTH, AND UTTERLY UNRESTRAINED, THIS IS THE VIEW FROM THE …
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