Newsletters Are Archaic

On May 25, Laura from eBay’s Community Communications team, posted the first entry on eBay’s new blog.

It’s an exciting day for us…and a sign of the changing times. Today, we’re saying a fond farewell to our old monthly Chatter newsletter, and we’re joining the “blogosphere” with the launch our new eBay Chatter blog.

Since, then other eBay bloggers have written about the two millionth passenger vehicle sold; Pay Pal dispute resolutions; and eBay Live preparations, among other topics.
eBay is also doing the Wiki thing. The blog and wiki combination led B.L. Ochman to claim, “eBay is exuberantly jumping into social media with the largest corporate move into Web 2.0 to date.”



About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative at Bonehook in Portland, Oregon.