MPAA Sends One Of Their Own To Firing Squad

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Derek Powazek wrote a perfect headline—SXSW to MPAA: STFU—for his post on Kori Bernards, the Motion Picture Association of America exec who dared show up for a panel in Austin last week.
Powazek describes the “hour-long firing squad, as one audience member after another directed angry questions her way.” He said he almost felt sorry for her, until he “remembered all those awful anti-piracy trailers they make us watch before the movies we paid to see, the total unabashed lie of their ‘we just wanna protect artists’ line, and the way they want to make us pay over and over for the same content in multiple formats, and all my sympathy for the MPAA evaporated.”

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am now head of brand strategy and creative direction at Bonehook in Portland, Oregon.