An empowered organization is one where the CEO enables her managers and staff. An empowered communications strategy is one where the marketer enables the customer. This is good enabling, not the A.A. kind.
…for the chart lover within.
About David Burn
Co-founder, editor, and publisher of Adpulp.com. David wrote his first ad for a local political candidate when he was 17 years old. She won her race and the advertising hook was set. Today, David is a brand messaging specialist in Austin, Texas.