John Dodds speaking about Twitter Spam, alternatively known as Twam or Spitter, says companies need to be receptive to direct messaging on Twitter, but not use the service to blast their pitches shotgun style. When we market our company’s products/services, we have to remember that part of the job is to to be the individual’s […]
Hugh Macleod is writing a book about creativity in Alpine, Texas. Facebook is a pain in the ass (or whichever body part it comes into contact with).
Jackie Huba is a word of mouth marketing specialist and one half of Church of the Customer. Here’s the Fast Company article she references. Andrew Chen, a blogger and former advertising executive who worked with MySpace, calls a viral loop the “most advanced direct-marketing strategy being developed in the world right now.” It’s an interesting […]
Paul Isakson is a planner working in Minneapolis. His tweet is in response to Joseph Jaffe’s talk last night at the Fine Line. For the record, Steve Hall sees social media and conversational marketing as “two entirely different things.”
Ana Marie Cox–Washington Editor of Time.com, founding editor of Wonkette and the author of the novel Dog Days–is on the loose again.
Zappos currently stocks more than 3 million shoes, handbags, clothing items and accessories from over 1,100 brands. [via Armano]
Paul Ford is the author of Gary Benchley, Rock Star, a novel that was originally serialized on The Morning News, where he’s a contributing writer. He is also an editor at Harper’s Magazine, an occasional commentator on NPR’s All Things Considered, and sole proprietor of Ftrain.com. He also writes Twitter posts of exactly six words […]
I appreciate that Misha Cornes of Organic has stuck his neck out by declaring that he’s “over Twitter.” Her reasoning is sound: Most people are not that interesting. There, I said it. Overall, the culture of self-promotion embedded in most social media applications bothers me. I know that listening to “life between blogs post and […]
David Armano is VP of Experience Design with Critical Mass, a professional services firm with a sweet spot for creating outstanding experiences.
courtesy of Twumble BTW, I started “playing around” with Tumblr last week. Like Ning, it’s an impressive offering. I just don’t know how much more active I need to be online. Not much more, is what I’m thinking.