Today In Twitterverse: Search And You Shall Prosper

John Borthwick, an investor in Twitter, sees Twitter’s real time search as the stone capable of slaying Google the Search Giant. Reflecting on a three-day training session at AOL back in the day, Borthwick writes: He (Clay Christensen) said time and time again disruptive business confuse adjacent innovation for disruptive innovation. They think they are […]

Her Sponge Smells Like A Hot Dog

Virginia Heffernan is one of my favorite writers at The New York Times, along with Rob Walker and a few others. She writes for the Sunday Magazine and also keeps a blog up. Today she strolls down Facebook Update Lane. Her friend Lizzie, a poet, has a theory about this new literary form. “Unlike ALL […]

Today In Twitterverse: Tweet Your Order, Take Two Bucks Off

Milwaukee’s Meglio Pizza is offering Twitter users $2.00 off their next pie. I’m making note of it because this is what’s right with Twitter. There are boatloads of social media experts ready to instruct business owners on how to use Twitter properly, but depending on one’s product or service offering, it needn’t be all that […]

Today In Twitterverse: Coffee by Tweet

Yes, it’s also a sales channel! Houston Twiterati are at this very minute placing drink orders with the baristas @coffeegroundz via Twitter, the micro-blogging platform rumored to be worth $250 mil. Mr. Tweet, says, “How cool is that? You don’t even have to stop working to walk to the counter and order a coffee.”

Today In Twitterverse: Share of Voice

Jon Buch is creative director @ Gigya, Inc. and a “semi-naughty photographer.”

Today In Twitterverse: This Isn’t Junior High School

Is It A Service Or A Platform?

People are talking about Twitter possibly being worth a quarter of a billion dollars. Which people? Why, Sarah Lacy and Om Malik. Let’s listen.

Today In Twitterverse: Tweet For Your Life

Twitter has evangelists, but few are more prominent than Tony Hsieh, the Tweet slinging CEO of Las Vegas-based Internet shoe purveyor, Zappos. photo courtesy of Laughing Squid After kicking it with Ev, last week in DC, Hsieh looked inward and was delighted by what he saw. At Zappos, we have 10 core values that act […]