Today In Twitterverse: Adweek Dedicates A Blog

If our semi-regular “Today In Twitterverse” series isn’t enough of a meal for you, Adweek can fix that with TweetFreak. According to Adweek’s Tim Nudd, the site will “link to Twitter-related marketing stories daily and track Twitter mentions of agencies, brands and media that are making news on a given day. ”

Today In Twitterverse: Make It Matter Or Make It Go Away

Spike Jones at Brains on Fire has been one of my favorite bloggers for years. Today, he posted a post to beat all posts. Here’s how it starts: Noise. Noise. Noise. You should be on Facebook. You should be on Twitter. Noise. Noise. Noise. Make a viral video. We should blog. Noise. Noise. Noise. Leave […]

Today In Twitterverse: “A Few Million People Furiously On the Make”

I just read a refreshing article by Mark Hall of Epigonic where he calls Twitter’s worth into question. He says he knows what he’s saying is “utter heresy in the current moment” but aks that we hear him out. I admire Twitter as web craft. It is very, very nicely made. But in general, how […]

Today In Twitterverse: Coupon Finders

CheapTweet and CouponTweet are mentioned in a SmartMoney article on companies utilizing social media to offer price incentives to customers–a very prudent use of the platform, in my opinion. I think we’ll see many more Twitter aggregators like the two above. It’s simply too hard to find things in the stream. The incoming Tweets come […]

Today In Twitterverse: Finding Kogi

My former colleague, Sloane Kelley, wrote a post on BFG Blog about two small restaurants in California that use Twitter, Facebook, Flickr, blogs et al to build their businesses. One of those restaurants is Kogi Korean BBQ, a mobile operation that fuses “the taste of Korean BBQ with the portability of tacos and burritos.” Since […]

Today In Twitterverse: Nanoblogging

Today In Twitterverse: Franklin & Marshall College

My alma mater is on Twitter, as of yesterday. Wisely, but surprisingly, they reached out to me for advice. So far, I’ve advised the college to “Be Human (as opposed to some plastic PR version of your best self) and to employ the hashtag #fandm.

Today In Twitterverse: “Selling Out” Is An Anachronism

Ari Newman, founder of Filtrbox is thinking what many who Tweet for business purposes are thinking. According to Reuters, Twitter will test several routes to successful monetization this year, including the creation of commercial accounts. The company is preparing to offer commercial accounts in which corporations and other types of businesses pay a fee to […]