Bill Green of Make The Logo Bigger joined Danny G. and me last night on The BeanCast, a weekly marketing and advertising program hosted by Bob Knorpp. We had a lively discussion around the following five topics: Crispin Porter & Bogusky’s choice to crowdsource a logo and the stink it raised in the design community […]
According to Ad Age, National Public Radio has been able to grow its total ad revenue from $18 million in 2002 to $46 million in 2007, in part by the leading the podcasting charge. In August 2005, Honda became its first sponsor to sign up for a podcast-specific deal, a trend that has since been […]
Webmaster Radio Publishing Writing and Advertising Director of Cultural Radar for Crispin Porter and Bogusky John Winsor discusses his background in publishing and writing books to joining the advertising firm Show Host: Katie Kempner Show: The Hook Channel: Advertising Find out more about John Winsor.
French Maid TV is a series of two-five minute viral video “How To’s,” hosted by actresses portraying French maids. According to the site, “It’s where young men learn the important things in life. Like How To Find Music You Like, How To Register a Domain and How to Barter Online.”
The official SXSW site is offering several podcasts from the Interactive Conference last week. One I feel good about recommending here is Rob Weychert and Jason Santa Maria’s talk on “Design Inspiration.” Sketch of the panel by Varick Rosete Jason is Creative Director at Happy Cog Studios in Philadelphia. Rob is an Art Director there.
In the New York Times today, a great example of how faith in your art can pay off, if you’re smart, resourceful, and have something people want. Most first-time novelists only sell a few thousand copies, but Scott Sigler, a San Francisco-based sci-fi writer, has built a sizeable audience for his “steel-tipped boot on your […]
Bum Rush the Charts seeks to make a loud statement next month–one they hope will be heard by music industry executives. On March 22nd, the podcasting community is going to take an indie podsafe music artist to number one on the iTunes singles charts as a demonstration of our reach to Main Street and our […]
Large corporations that wish to make podcasts available to their consumers are generating new revenue streams for the rights holders. The Wall Street Journal looks at one such deal between an agency and a major label. San Francisco-based Rock River Communications Inc. has struck some of the first deals to license major-label content for podcasts. […]
Jason Calacanis, CEO of AOL’s Weblogs Inc. is playing with microphones and software and stuff.
Viral videos distributed through YouTube are all the rage, but until the recent emergence of You Tube user, Geriatric1927, the idea that senior citizens would successfully run with this ball was not well, nor widely, understood.