Wanting To Be Like Apple Is Wishful Thinking, Unless You Have A Workable Strategy In Place

Virginia Postrel recently talked to Richard P. Rumelt, author of Good Strategy/Bad Strategy and a professor at UCLA’s Anderson School of Management, about GM’s desire to be more like Apple, a sentiment that’s hardly unique among managers of the world’s big consumer brands. According to the good professor, Apple’s magic isn’t magic at all, rather […]

Roger McNamee On HTML5 And The Future of The Web

Elevation Partners Director and Co-Founder Roger McNamee recently gave a talk at The Paley Center For Media. I haven’t had time to listen all the way through, but BusinessInsider was kind enough to recap many of his key points. For example: Microsoft’s share of internet-connected devices has gone from 95% to under 50% in 3 […]

Red Bull Founder Sees His Content Strategy As “A Line Extension”

Bloomberg BusinessWeek is running a detailed profile on Dietrich Mateschitz, the 67 year-old Austrian marketing titan behind Red Bull. Concerning the recent U.S. launch Red Bull’s international lifestyle magazine, The Red Bulletin, the real journalists in the room want to know, “what’s the visionary behind a $5 billion-a-year soft-drink empire doing in the media business? […]

Again With The Free Versus Paid Dilemma

Jason Fried of 37signals doesn’t work for free and he sees no reason for me, or you, to do so. Here’s an excerpt from his latest thought piece on Inc. Never be afraid to put a price on something. If you pour your heart into something and make it great, sell it. For real money. […]

Love And Prosperity For All!

Have you been wondering what Alex Bogusky would do with himself after retiring from the advertising juggernaut with his name on it? Well, wonder no more. He’s creating a “new capitalist brand” to help us “transition from competitive advantage to collaborative advantage.” The brand is called Common. Here’s the presentation deck. You can also watch […]

Yet Another Facebook Story: Google’s CEO Disses FB, Says Microsoft Is The Competition

The business press loves to frame things, because frames make a nice presentation, even if they’re not always factual. At the same time, it can be a mistake to take a corporate titan at his word. Let’s have a look at Eric Schmidt’s word, delivered in Davos, Switzerland, home of the World Economic Forum. “We […]

Teach It And They Will Come

The Khan Academy is an online school with the mission of providing a world-class education to anyone, anywhere. Silicon Valley-based entrepreneur, Rajesh Setty, writing on Open Forum about the need to “do everything in your capacity to create something remarkable, not once but over and over again,” says: Salman Khan of Khan Academy is a […]

Innovate Writing On The Platform Of Your Choice

OPEN Forum got my attention this morning thanks to a feature interview with Andy Hunter and Scott Lindenbaum of Electric Literature, a new literary magazine that’s making it big. One of the reasons they’re making it big: they practice media agnosticism. By offering more than the paperback option–in fact, by making their journal available on […]