More Super Bowl Ad Chatter

Just when you thought discussion of Super Bowl advertising was over (until next year), you get reeled back in thanks to BeanCast 188: Madonna Wins, recorded last night with host Bob Knorpp and guests Åsk Wäppling of Adland, Ken Wheaton of Ad Age, Bill Green of Adverve and me. The episode is called “Madonna Wins” […]

Brands Are Not Inherently Social, And It Shows In Their Conversational Marketing

The Center for Marketing Research at the University of Massachusetts Dartmouth recently conducted a new study on the usage of social media in fast-growing corporations. Fifty percent of the 2010 Inc. 500 had a corporate blog, up from 45% in 2009 and 39% in 2008. In this new 2011 study, the use of blogging dropped […]

Front Range Creatives Reflect On Lessons Learned In 2011

The Denver Egotist asked advertising pros in Colorado what they learned this year. Naturally, they’ve uncovered some interesting results. I particularly like Evan Fry’s response. Sure, I learned a shit-ton about clients, business realities, finance, revenue models, leadership, empowerment, allowing folks to succeed on their own (or fail, and thereby succeed), fearlessness, change, pushing, allowing, […]

Help Me Help You Help Others

Warning: this post is self-promotional, but you can benefit by reading it all the way through. Is AdPulp good for my career as a copywriter/creative director? It’s a question I feel compelled to revisit every so often. On its head, the answer is of course it is. I know way more people in the industry […]

Honoring Every Connection Made Is What Makes Social Media “Social”

Blogging is a new form. “Media now is raw, collaborative and instantaneous,” argues Om Malik, one of the world’s most successful bloggers. With a new form comes new challenges, and Om recently wrote a post on Gigaom reflecting on the past 10 years he spent perfecting the art of blogging. I wrote every day and […]

Pay A Blogger Day Is Fast Approaching

Next Tuesday is Pay a Blogger Day, a paid content initiative from Flattr, the Swedish company who makes it easy to support blogs and other things you care about. Here’s more on how Flattr works… Last week I was reading a comment on Maria Popova’s Brain Pickings about the desire to fund her site properly. […]

Dropping Knowledge By The Bay

The San Francisco Egotist is upping its content offering via a new 10-part series featuring some of the city’s top creative minds. Starting Monday, November 14th you can check out episode one of the roundtable discussions between Rich Silverstein, PJ Pereira, Kevin Roddy, Paul Venables, Steve Stone, Rob Price, Stephen Goldblatt, Tommy Means, DJ O’Neil, […]

All The Single Creatives, Put A Partner On It

As a copywriter who just up and moved 2500 miles, I’ve been out meeting new folks in the agency scene here whenever I can. But I’d love to find an art director who’s willing to team up on projects. Seems I’m not alone. Enter a new website, Single Creatives. It’s hard to glean much background […]