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Advertising News and Know-How
Thanks to unrelenting media narratives about race and immigration, some American citizens have a deeply distorted point of view on the topics. It's a sad reality and for millions, this is a tough time in America. Perhaps it will help to point out how the rise of ignorance and hate is also ushering in an era of tolerance, love, and wisdom. For one, Welcoming America is a nonprofit that helps communities across the …
Continue Reading about Dreamers and Artists Always Welcome #USA →
Prepare yourself for this staggering statistic: 300,000 pounds of plastic ends up in the ocean every nine minutes. To bring awareness to the issue of ocean plastic pollution, Hub Strategy & Communication and the Monterey Bay Aquarium unveiled a life-sized plastic blue whale art installation on Crissy Field in the Presidio. The 82-foot-long blue whale made from hand-recycled plastic trash debuted in October …
Continue Reading about People, We Have A Whale of a Trash Problem →
American Express is showcasing the work of visual artists on hand-painted billboards in their local cities with the goal of taking their art and careers to the next level. The first billboard is up in East London London highlighting the art of Jo Hicks, who characterizes her work as “a playful exploration in the way we think about space, color, textures and everyday objects.” This week we collaborated with …
Continue Reading about American Express Expresses Its Artistic Side →
Tapestries have been used by royal courts for thousands of years to depict important events in the lives of the citizenry. Today, the tapestries are mostly museum pieces, but a creative team in England discovered a new and improved use for the textile storyboard. BBC Creative, the broadcaster’s in-house agency, painstakingly created a film that included over 600 unique embroidered frames: a feat never before …
Continue Reading about BBC Creative Weaves A World Cup Tapestry for All Time →
Spotify was named Ad Age's "In-House Agency of the Year" in February. Once upon a time, no one paid attention to in-house agencies. Today, the designation is a real honor. Let's take a look at some of Spotify's creative output... The brand turned popular playlist RapCaviar into a sub-brand "that could meaningfully connect with artists as well as our core hip-hop audience," said Jackie Jantos, Spotify's VP, …
Continue Reading about Spotify’s In-House Creative Team Is Raising The High-Bar →
Butter is everything at Land O’Lakes. Award-winning advertising is everything at Martin Agency. Combine the two and commercials like this happen: https://youtu.be/83IEXXGYGvc Martin's creative team tapped artist/designer/director Kyle Bean and the team at Hornet to get meticulous for the dairy. Bean and his team hand-crafted, seamless stop-motion animations. Every single set element was custom made, …
Continue Reading about Martin Agency Makes Custom Crafted Set To Showcase Mass Produced Butter →
"Hipsters, tripsters, real cool chicks, sir, everyone's doin' that rag..." -Robert Hunter Fifty years ago in San Francisco, LSD-fueled rock-and-roll parties raged deep into the night at The Longshoreman's Hall, The Avalon Ballroom, and The Fillmore. A new culture was born from this artistic Renaisance—a culture which continues to feed people's spirits and bank accounts to this day. For instance, ad agency, …
Continue Reading about The Avalon Ballroom Is Argonaut’s Launchpad To New Space →
Big news from Cape Town. Art and architecture lovers will be able to explore Zeitz Museum of Contemporary African Art, which opens to the public for the first time this weekend. https://youtu.be/kkgwtPQ3hEM The museum’s pro bono advertising agency, M&C Saatchi Abel developed the new logo and brand identity to reflect the iconic status and symbolic importance of Zeitz MOCAA. The resulting solution is …
Continue Reading about Opening The Doors To Contemporary African Art →
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