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Shawn Hartley

About Shawn Hartley

Creative technologist by day. VP at Corporate 3 Design in Omaha. Proud father and husband.

Minor King

October 9, 2015 By Shawn Hartley

Advertising, and especially copywriting, has been the entry point of quite a few authors in the past. Clive Cussler, F. Scott Fitzgerald, Salman Rushdie, et. al. Since we like to highlight the modern day people who come from the industry, let me direct your attention to Jim Mitchem. Jim Mitchem is the author of the […]

Fantastic Drug Commercial

September 3, 2015 By Shawn Hartley

Nature Rx is a grassroots movement dedicated to entertaining and informing people about the healing and humorous aspects of nature.

How To Sell Beer: “Dogs and Horses, Horses and Dogs”

February 3, 2015 By Shawn Hartley

Mason City Brewing in small-town Mason, Iowa decided to have some fun parodying “Big Beer.” The result is a low-tech spot featuring the things that those other beer companies use to advertise their product. Humorous and light hearted, yet in no way lives up to <sarcasm>the quality we demand as fine ad folk.</sarcasm> By the way, […]

Jordan Brand Salutes Derek Jeter with RE2PECT

July 15, 2014 By Shawn Hartley

derek jeter michael jordan jumpman nike

Derek Jeter is on his farewell tour, and the Jordan brand gives him a salute filled with celebrity cameos showing their #RE2PECT (respect for those not numerically hip) Jordan is the product division for Michael Jordan from Nike, which has formerly had life under the Jumpman moniker.

Twitter To Launch Mobile App Advertising Product

March 29, 2014 By Shawn Hartley

According to story from Bloomberg, citing people close to the project, Twitter is about to launch a new mobile advertising product aimed directly at mobile app developers. The format is being called an App-Install Ad. Mobile App developers are increasingly struggling to gain exposure for their products as the mobile app stores continue to grow […]

LEGO Blind Art Project

January 15, 2014 By Shawn Hartley

I like the interactivity of this, especially when the blind explain their Lego creations to those who can see. While most of this is due to someone who is capable of describing the artwork in terms that children can understand, it brings the same amount of interpretation as viewing.

Chipotle Launches The Scarecrow, Spooks Conventional Fast Food

September 12, 2013 By Shawn Hartley

The Scarecrow - Chipotle Mexican Grill

This is a stunning ad on its own, but it’s also a companion film for Chipotle’s new Scarecrow Game, an edutainment offering that highlight’s the brand’s quest to source and serve wholesome, sustainable food. The Scarecrow is an arcade-style mobile game from Moonbot Studios that puts players in control of a scarecrow that is fighting to […]

Think Locally to Market Your Online Business

August 19, 2013 By Shawn Hartley

Just because you operate an online business doesn’t mean you can’t take full advantage of local marketing strategies. An online business may be located in the virtual world but business is very much done person-to-person. Bringing your online business to a local, physical level allows you to radiate your branding from a core location. Each […]

How Does Office Design Affect Productivity?

August 7, 2013 By Shawn Hartley

Startups have become kind of synonymous with “cool” office design. The exposed ducts, and wide open spaces are commonplace in the tech scene, where employees can sometimes be spotted working from the couch. At any given gaming or tech startup, you’re likely to find a fully stocked fridge and big cushy chairs. Is all this […]

Hipster Logos in 6 Easy Steps

August 1, 2013 By Shawn Hartley

Thanks to Fast Company’s Co.Design for bring the knowledge of how craft your own Hipster Logo in 6 easy steps. Tim Delger, Senior art director at Pereira & O’Dell in San Francisco, created the infographic that pulls together the formula of the cirele badge, crafted icons and wraps it all together in a handy rubber stamp. […]

Mobile Marketing on the Rise – How to Capture Your Moving Audience

August 1, 2013 By Shawn Hartley

The mobile markets are growing or rather, they are still growing. The proliferation of smartphones and tablets is only looking to increase, with many experts stating this may finally be the nail in the coffin for the desktop computer. In just two more years, users in the US will access more content through their mobile […]

Big Red Soda + BBQ

July 30, 2013 By Shawn Hartley

Texas-based Big Red Soda launched a new TV spot featuring the new BBQ Bottles. Available in either Brisket or Chicken. As they say, Only in Texas. Brought to you by Real Normal/Beef & Sage

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Edited by David Burn in Austin, Texas.

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