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Archives for 2013
Here’s to you, Mrs. Robinson. This new spot from 72andsunny debuted on Mad Men last night. The Graduate, starring Anne Bancroft and Dustin Hoffman debuted in 1967. Previously on AdPulp: Giving Young Hungry Guys What They Want and Internet Hotties To Sling Burgers
I don’t know how they did it, but Glamour magazine has gathered a massive audience on Google+. With 1.5 million readers on this platform, the door is now wide open to sponsored content opportunities. According to Mashable, the fashion title is using the Goggle+ Hangout feature in new ways: Glamour magazine is launching a month-long […]
I have to admit, I’m a sucker for books like the one created by M&C Saatchi, “Brutal Simplicity of Thought: How It Changed The World.” Much like its title implies, this is a simple book: Elegantly written and designed, each two-page spread offers a simple visual, along with one question and a three-sentence answer. Some […]
In the first episode of “Portlandia,” Fred and Carrie order meals in a restaurant, then decide to visit a farm to find out how the animals they’re eating were raised. Absurd? Maybe. But I’ve noticed that when I visit local farmers’ markets, I appreciate the growers and farmers, and their food, more. I think that […]
If you’re a Major League Baseball fan, step up to the plate — the league, and every team in it, is serving up all-you-can-download buffets of content for the social stream. Instagram. Twitter. Facebook. Pinterest. Pick your poison. Of course, sports fans are not typical customers. They’re avid, loyal and deeply immersed in every little […]
Direct marketers get little respect from brand marketers, which is a shame. Everyone has something to give! Now, I see that social media marketers get little respect from direct marketers, which is also a shame. Where’s the love? Direct marketing pro, Debra Ellis, writing in Target Marketing opens her can of whoop ass with a […]
The Big Mac is an American icon. It was introduced in 1968, back when bell bottoms were in and Sly and the Family Stone was on the radio. Of course, that America is forever behind us now. Thankfully, the same can not be said for the Big Mac and its two all beef patties. This […]
So I’m zoned out here watching “Seinfeld” reruns when this spot comes up: Gotta admit, it’s a pretty good way to grab viewers’ attention. Even that of a gringo like myself.
Social media, more specifically content marketing, is now employed by virtually every agency in their own business development marketing programs. Agency blogs, Twitter feeds, LinkedIn profiles, Flickr portfolios and now Pinterest sites are part of the agency inbound marketing arsenal. These social media platforms help agencies get discovered through inbound marketing via published thought-leadership, content […]