New York Times Magazine writer, Rob Walker, points to a post by Wired editor, Chris Anderson, that unloads on people for him sending unwanted solicitations via email. I've had it. I get more than 300 emails a day and my problem isn't spam, it's PR people. Lazy flacks send press releases to the Editor in Chief of Wired because they can't be bothered to find out who on my staff, if anyone, might actually be interested …
“Advertising Is Like Lettuce And Milk…It Must Be Sold Fresh”
London consultancy, Joined Up Company has been making short films featuring British brand and agency big wigs like John Hegarty, Hugh Burkitt, Sean Gogarty, Charles Vallance and others. …
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Changing Perspectives At 10 M.P.H.
The film 10 MPH chronicles the story of two friends and aspiring filmmakers that ditch soul-sucking cubicle jobs to claim a more fulfilling life by making a film about a cross-country journey by Segway. The filmmakers--Josh Caldwell and Hunter Weeks--are DIY all the way. So it makes sense that they've decided to open up their distribution channel to the Radiohead "pay what you want" model. I just sent the pair $5.00 …
Use Of Catchy Song Nabs Student A Trip To L.A.
Stuart Elliot took an interest in the consumer generated ad for Apple that led the brand's agency to do a broadcast quality remake. (The original verison is shown above.) “I was sitting on the bus and I got this e-mail on my phone,” Nick Haley, a native of Warwick, England, said in an interview last week from the University of Leeds, where he is a “fresher,” or first-year student. The message said, “‘We represent …
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Score One For The Freaks
W+K hosted an event last week called Ignite Portland. A bunch of people stood up and spoke for five minutes on a variety of topics. I selected the one above because Keith Gerr looks as interesting as he sounds. When he's not appearing on YouTube, he's running Kemo Active, a brand actualization and invigoration consultancy. …
Ideas Don’t Grow On Trees
L.A. Times is reporting on a looming strike by 12,000 members of Writers Guild of America, the union representing writers in the motion picture, broadcast, cable and new media. Writers maintain they were shortchanged years ago, when they agreed to a discounted pay formula for home video sales, only to see that business flourish. They currently receive about 5 cents for every DVD sold. And they're determined not to …
Dentsu’s Mad Man Called Out
Catharine P. Taylor points us to this salacious story in BusinessWeek: The former creative director of the U.S. arm of Japan's largest advertising agency sued the company Wednesday, saying he was duped into visiting a brothel and pressured to engage in other sexually explicit activities on company outings across the world and then was fired after he complained. In a lawsuit seeking unspecified damages filed in U.S. …