Archives for May 2007

Crispin Loses Its Virginity

According to Adweek, Virgin Atlantic Airways has placed its creative and media account, held by Crispin Porter + Bogusky, into review. While the Miami-based MDC Partners agency was invited to defend, it will not participate in the review, the client confirmed. “Commercial objectives require a new approach to strongly position our brand and service offerings […]

Is Video The Net’s Best Offering?

MySpace is fast becoming VideoSpace. According to The Wall Street Journal (paid sub. req.), The News Corp-owned site seeks to “aggressively expand its video offerings and grow from its social-networking roots into a popular culture and lifestyle portal.” The content will cover music, celebrities, action sports and other topics that MySpace executives say its community […]

Slick Slides

Ogilvy’s Rohit Bhargava received an honorable mention in Slide Share’s World’s Best Presentation Contest for his blogging types treatise. Why one might need to know this type of arcane material is beside the point. I’m looking at the design of the presentation, and it is elegant for Power Point.

McDonald’s Burger King

“We train more people than the U.S. Army.” -Karen King, McDonald’s USA’s East division president According to Ad Age, Karen King joined McDonald’s 30 years ago in Lawrenceville, Ga. Today she manages some 5,000 restaurants, comprising 36% or $10 billion of revenue for the domestic system. Today she’s also the star of a new ad […]

The Irritainment King of Sacramento

irritainment (eer.uh.TAYN.munt) n. Entertainment and media spectacles that are both annoying and compulsively watchable. CNET says Casey Serrin is “on his way to becoming the most hated blogger on the Internet.” Serrin, 24, is a “would-be real estate mogul” from Sacramento, CA. He bought eight houses in eight months in four states with no […]

Fidelity Flexes Its Media Muscle

Ad Age is reporting on a public feud between non-profit Save Darfur Coalition and Fidelity Investments. The financial-services company has pressured CNN and Newsweek to hold off running coalition ads critical of Fidelity’s investment in PetroChina, a company whose parent, China National Petroleum, is one of Sudan’s largest oil-industry partners. Clearly, when it comes to […]

Who The Hell Are The “World Federation Of Advertisers”?

I’ve been reading Adweek regularly for 13 years now and I’ve never, ever heard of these people. Apprarently though, they’re out there working for us. From Adweek: The WFA’s measures include: boosting consumer awareness about the self-regulatory system; speeding and simplifying the complaint process and the removal of advertisements that breach the codes; setting up […]

The Creative World According To Tug

Over at American Copywriter Tug McTighe has a few rules to live by, or at least ponder. Collect all 7. Here’s just one: 7. Don’t blame the creatives for not caring after round of revisions 13. Are you kidding? If your spouse asked you – no demanded – that you rearrange the living room furniture […]