Copy: Rain forest cries out. But the chainsaws don't let you hear it. [via Shedwa] …
The Story Is In The Numbers
For the 63rd year in a row, it's Advertising Age "Agency Report" time. And if you're in marketing services, particularly digital, you're in for good news. Agency revenue from marketing services rocketed 13.1% to $15.1 billion, the strongest growth since the recession. Agency revenue from traditional advertising and media rose just 4.2% to $13.1 billion, the weakest growth since 2003, the first full year of the …
Traceuses Take Pittsburgh
Have you seen Desiree and Justine show off their various Parkour moves? It's good entertainment for the dollar. …
Neighborhood Blogs Offer Hyper-Local Demographics
Outside.in presents "America's Top 10 Bloggiest Neighborhoods." 1. Clinton Hill, Brooklyn 2. Shaw, DC 3. Downtown LA 4. Newton, Mass 5. Rogers Park/North Howard Chicago 6. Pearl District ("The Pearl"), Portland 7. Watertown, Mass 8. Harlem, NY 9. Potrero Hill, SF 10. Coconut Grove ("The Grove"), FL Outside.in was introduced in February as a collector of local news and blog posts, covering about 3,000 neighborhoods in …
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There’s A Lot Of BS In This BS Job Description
On CNN.com, they've listed "50 Bullshit Jobs" as written by Stanley Bing. Going in alphabetical order, the first one is "Advertising Executive": Advertising executive: Create perceived need/value for inherently generic or worthless products $$: Ground-level workers with writing ability move quickly to the top, immediately snagging low to mid-six figures; those who can spin mythological concepts surrounding quotidian …
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Passive Users On Participatory Sites
Bill Tancer, general manager of global research at Hitwise, published a piece on particiaption levels on Web 2.0 sites in Time earlier this week. The latest data on Internet participation reveals that only a very small percentage of Internet activity is related to users creating and publishing content. The 80/20 rule, also known as the Pareto Principle, states that 80% of all consequences stem from 20% of the causes. …
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MySpace Dot CN Launches
MySpace China is online. According to Associated Press, a beta version of the site launched today. MySpace China is a Chinese-owned company with backing from MySpace Inc., the IDG venture capital firm and a Chinese investment fund, the company said. The strategy of having a Chinese company operate the service follows the approach of Yahoo Inc., eBay Inc. and other Internet competitors that have turned to local …
PhillyInc. Brought To You By Citizens Bank
The New York Times is interested, as is the larger newspaper industry, in the various ideas being brought to bare in Philadelphia, care of high profile ad man turned newspaper publisher, Brian P. Tierney. Starting next week, The Philadelphia Inquirer will run a new column called PhillyInc., written by Inquirer reporters and editors, on the first page of its business section. What is unusual is that the column will be …
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