Konstantin Dlutskiy writes about marketing and advertising in Russia. ‘Pelmeni’ are Russian ravioli-like pasta envelopes containing minced meat. Always with meat. Envelopes with mashed potatoes or fruits are called ‘vareniki’ and are more popular in Ukraine. The popularity of pelmeni in Russia is immense. It’s one of the most popular traditional fast food. You simply put frozen pelmeni into boiling water and in 5 …
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