Archives for October 2005

Add “Blook” To The Lexicon

Blook (bluk), n. A printed and bound book, based on a blog (cf. web log) or web site; a new stage in the life-cycle of content, if not a new category of content and a new dawn for the book itself. Not only do blooks already exist, there’s a new competition to judge their merit, […]

How Peer-To-Peer Pays

Inbound links are commonly used to rank blogs by services like Technorati. The more inbound links a blog has the more status it enjoys in this ranking system. Clearly, it’s but one key factor, but this simple model has become a leading indicator for the bloatosphere at this early juncture. One blogger, Tristan Louis, compiled […]

More Cha Ching For Blog Pioneers

Associated Press: VeriSign Inc., a supplier of Internet security products, said Friday it has acquired, an Internet site that automatically notifies subscribers each time a blog or Web site is updated. Mountain View, Calif.-based VeriSign said it paid $2.3 million in cash to purchase Berkeley-based, which was started by Web log pioneer Dave […]

Caption It #2

Image courtesy of Room 116.

The Word “Blog” Endures A Terrible Beating

The New York Times picked up the Weblogs, Inc. story today from Bloomberg News. The piece is so poorly written, I can hardly believe it appears in the Gray Lady. The America Online unit of Time Warner agreed yesterday to buy Weblogs, the owner of 85 Web sites that serve as hosts to the popular […]

Polly Want A Chupa Chup?

According to this site, brand evangelism does not stop at the human race. For yet another twist, see this iconic cowboy enjoying his sucker.

Monsterous Viral Unleashed In Golden

Monster Outreach is a new viral from Coors Light. The brewer purports to want to help monsters, since they are only in demand one day of the year–October 31st. This clever ruse to support the Halloween selling period is good to see from a marketer who really hasn’t embraced the web up to now. Only […]

RSS Not Doing That Many Pull Ups

Steve Rubel shares Yahoo’s data on RSS penetration. • Awareness of RSS is quite low among Internet users. 12% of users are aware of RSS, and 4% have knowingly used RSS. • 27% of Internet users consume RSS syndicated content on personalized start pages (e.g., My Yahoo!, My MSN) without knowing that RSS is the […]