You Don’t Have To Be Interesting To Sell Beer

Keystone Light has a new spokesdude in Keith Stone.
Exhibit A from Saatchi & Saatchi/New York:

[via Rebecca Cullers at Adfreak]

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.

  • http://www.creativeshake.com/chrismaley Chris Maley

    I dunno, Burner. Bitter Beer Face was way better.
    Some of the best advertising ever created.