You Don’t Have To Be Interesting To Sell Beer

Keystone Light has a new spokesdude in Keith Stone.
Exhibit A from Saatchi & Saatchi/New York:

[via Rebecca Cullers at Adfreak]

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.

  • http://www.creativeshake.com/chrismaley Chris Maley

    I dunno, Burner. Bitter Beer Face was way better.
    Some of the best advertising ever created.