You Can’t Spin The Weather

ExxonMobil spent approximately $16 million between 1998 and 2005 on 43 organizations that have cast doubt on the reality of human-caused global warming.
Funding ranged from $30,000 for the group Africa Fighting Malaria to $1.6 million to the American Enterprise Institute, a pro-business think tank in Washington.
Deborah Zabarenko, Environment Correspondent for Reuters, sees a parallel between the energy company’s aim to discredit the science of global warming and the tobacco industry’s decades long “cancer causing” cover up.
I see more bad PR for a firm with a long-standing curse on its house.
[via Hill | Holliday]

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.