Yo Philly, Your Steak Just Got Demoted To A Burger

Philly_Speak.jpg

Mendelsohn/Zien, Los Angeles is out with a new Hardee’s spot. This time there’s no soaped up waif feeding her face, just a guy who talks Philly with his mouth full. Hence, the need for subtitles.

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today, as head of brand strategy and creative at Bonehook in Portland, Oregon, I'm focused on providing affordable and effective integrated marketing solutions to mid-market clients.

Comments

  1. Wow, this soooo reminds me of when Jack in the Box did the same thing when they rolled out a cheesesteak a few years ago. “I soaked up Philly like a sponge!” said the guy with the mullet. Do they even sell a cheesesteak anymore?