Yet Another Facebook Story: Sell Now Before The Game’s Up

Earlier today, Valleywag reported that participation in Facebook’s developer forum is down, most likely due to Facebook’s new restrictions on Facebook-application spam. Valleywag praised these new rules, saying Facebook won’t miss its lousiest apps.
Now an executive from a major, well-funded widgetmaker says:

Your post misses the point. FB’s valuation is driven by the perception it can serve as a platform (or launching pad) for derivative businesses. Without that perception, FB is a $3-5 B company. Period. When developers lose enthusiasm for the “platform,” every FB employee has their net worth cut by 67%.

When Zuck announced to the ad industry last winter that his company was ushering in a new day, I knew Facebook was in trouble. It seems to me that Zuck and Co. are living inside a gigantic bubble, a bubble so big it doesn’t appear to be a bubble at all. Rather it’s simply the rarefied atmosphere of a well-endowed Silicon Valley startup. For now.

About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.