Wouldn’t Sarandon’s Journal Be A Moleskine?

Much is made of contextual advertising and the various incongruities it creates. Well, here we have a rough juxtaposition in print. Liberal activist Susan Sarandon and The Wall Street Journal. I’d argue the fit was poor prior to Rupe’s $5 billion takeover of Dow Jones, but now the match is farcical.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.