World Wide Web Of Women

Women like to share more than men.

I know you need to see no proof for this position, but here’s some data to consider anyway:

The gender disparity on Twitter and LinkedIn is particularly dramatic. All good things to know when crafting campaigns with a social element.

Source: The High Low

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.