Words Move Me

Erick Schonfeld of Tech Crunch reports on Sony’s foray into micro-messaging.

In conjunction with today’s announcement of a new wireless Sony Reader, the electronics giant also launched a literary clone of Twitter called Words Move Me. The site falls into the category of viral social marketing–there are links to the Sony Reader website and eBook store plastered on every page–and was obviously rushed out before it was ready, but it shows some promise as a niche micro-messaging network centered around sharing quotes from books.

Here’s a screen grab with my contribution in the center:
words_move_me.png

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.