Word Problems

Technorati is tracking over ten million blogs today. If your blog appears is in their top 100,000 you are in some pretty select company, as that equals the top one percent of all blogs tracked. If your blog is in the top 10,000 blogs tracked by Technorati, you’re in the top tenth of one percent. So, are there 10,000 A-list bloggers? Are there 100,000?
One might reasonably conclude the term A-lister would apply to these ten thousand, or one hundred thousand on a generous day. For the top tenth of one percent is more like Summa Cum Laude

About David Burn

I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. Today—after working for seven agencies in five states—I am head of brand strategy and creative direction at Bonehook in Portland, Oregon.