Winners Prefer Green

In case you haven’t set lofty enough goals for yourself this year, you still have two weeks to enter your best ecologically themed advertising campaign in One Show’s Green Pencil competition.
Here’s how the organization describes the prize:

As history has proven, the power of advertising can do more than just create awareness for a brand. It can inspire. It can influence. It can even change the fortunes of a brand on a global scale. Just imagine what it could do for our planet.
To that end, The One Club is asking for more than your eco-friendly One Show entries. We’re asking all creative and strategic thinkers in our industry to approach environmental organizations who could benefit from the power of advertising. Not only could your efforts benefit the planet, they may well end up landing you the next Green Pencil.

I haven’t lusted after an award in a long time. But I think I’ll change that in ’09 and work on landing one of these.

About David Burn