Whole Lotta Moanin’ Goin’ On


I learned many moons ago not to build your brand on word play, because that’s what the brand becomes known for–the word play, not the service or product offering at hand.
FindYourGSpots.com clearly hasn’t heard this line of thinking, or the decision makers at the company don’t buy it for they’re coming to market with a social application named for a female erogenous zone. Sexy, huh?

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.