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Who Moved Kraft’s Cheese?

Kraft Singles wants you to Have A Happy Sandwich. The processed cheese maker also wants you to participate in the marketing of said cheese slices, which is why they’re dangling 50 Large in front of anyone with a video camera and an idea.
Like this guy…

[via Endless Simmer]

About David Burn

David Burn is the co-founder, editor, and publisher of Adpulp.com. David joined the ad agency business in 1997 as a copywriter and then worked for seven agencies in five states prior to launching Bonehook in 2010. Today, David is a writer, brand strategist, and leader of creative teams in Austin, TX.