When You Want To Be Noticed, Email Is Insufficient

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Armando Bellmas, a photog in Charlotte, NC, works hard to impress art buyers and art directors at Queen City ad agencies to hire him. That means emails, lunches, Tweets and whatever else he can think of.
Here’s something he thought of–a postcard campaign starring himself and the agencies in his sights (literally).

What I liked most about this promo campaign was that is was quick and easy. No marketing plan, no nothing. We came up with the idea on a Wednesday, shot it on Sunday, designed the cards on Monday, sent them to print on Monday night, got them back a week later, and put them in the mail the following day.

Personally, I love post cards. When you meet with me, to see my book or have a drink or whatever, I typically send you a post card as a thank you.
After going through a collection of vintage cards in the last year, I recently had Moo make me some new post cards featuring images from my Flickr account. Moo rocks it hard. I also trust Moo and my Flickr stash with my business card needs.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.