When You Live In Chicago, A Friend Of The Blackhawks Is A Friend Of Yours

Element 79 is braking new Blackhawks-related work for Harris Bank.

“With this campaign, we wanted to go beyond showing the people of Chicago that Harris is ‘Here to Help,’ but also to say, ‘your home team is our home team,'” said Alan Spindle, Group Creative Director at Element 79. “Like the Blackhawks and the Bulls, Harris is a Chicago institution.”
The spots feature Blackhawks Defensemen and Olympic Gold Medalists Duncan Keith and Brent Seabrook.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.