When Dogs Fly

from LA Times: Midwest Airlines is focusing on four-footed customers in hopes of wooing more of the two-footed kind.
The Midwest Air Group Inc. unit announced a program Monday that gives pets a free round-trip ticket for every three domestic round-trip flights they take with their owners.
By contrast, Midwest’s human passengers get free round trips at 25,000 miles

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.

Comments

  1. Pets get discount on Midwest

    Midwest Airlines is now offering discounts to pets.. yes.. pets. The animals will get a free round trip ticket for every 3 flights they take with their owner.
    LA Times | via Adpulp