What’ll They Think Of Next?

from New York Times: Wolfgang Puck introduced a new line of lattes this month. That the Los Angeles chef has stamped his name on yet another product isn’t surprising. But the container is. It heats itself.
pucklatte.jpg
The coffee, which comes in four flavors, goes on sale at Kroger grocery stores this month and will eventually move to other retailers.
Thanks to Brand Noise for the pointer.

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About David Burn

Native Nebraskan in the Pacific Northwest. Chief Storyteller at Bonehook, a guide service and bait shop for brands. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.