I’ve never heard of Muscle Milk before, but these new commercials from Pereira & O’Dell provide an amusing introduction.
Muscle Milk is the leading product from the CytoSport family that promotes efficient fat burning, lean muscle growth and quick recovery from exercise. In other words, it’s the kind of product weight-conscious people purchase at GNC.
About David BurnI wrote my first ad for a local political candidate when I was 17. She went on to win her race, and I felt the power of persuasive copy for the first time. Starting in Portland in 1995, I worked my way across the country as a copywriter and eventually became a content director making media products for big packaged goods brands. I returned to Oregon in 2008, and now I focus on building brands for companies that matter, including this one.
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