Where’s My Jetpack sees too close a connection between this viral video made by a young man in Montana and the above spot for Altoids made by Leo Burnett.
George Parker would call this an “homage.” I call it a hosejob.
Viral Hunters Find Their Trophy Buck
March 29, 2007 By Leave a Comment
About David BurnI wrote my first ad for a local political candidate when I was 17 (she went on to win her race, and I felt the power of persuasive copy for the first time). Today, I live near Portland, Oregon and spend my days building brands for companies that matter.
Connect