Unoriginal, But Effective

Working with a concept that isn’t their own, T-Mobile does a pretty nice job here with the script and the casting. I especially like the personification of AT&T.

MG Siegler at Techcrunch also likes the spot and he believes it’s a “smart” play by T-Mobile.
What say you?

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Disc golfer. Fan of Kurt Vonnegut, community radio and wolves in the wild. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.

  • http://www.youtube.com/watch?v=v_F1dZW8WEM Ellen

    I am an advertising student and I need some help! Please watch this short video! You may be a future employer!

  • http://AdPulp.com David Burn

    Here’s some help: Don’t leave comment spam.