Tying Up Relationship Marketing’s Loose Ends

Relationship Marketing is a big banner under which several sizable pieces fit together. Email and events, for instance. Which is why it makes sense for email marketing provider, Constant Contact, to add event marketing management to their array of offerings for small business.
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Event Marketing from Constant Contact is “a professional, affordable tool” to help small businesses and organizations set up and promote events. From online registration and payment options to promotional web pages Constant Contact wants to make the process easy to manage.
“Small businesses and organizations thrive on their ability to continually strengthen customer relationships, and hosting events is a great way to do so,” says Gail Goodman, CEO, Constant Contact.
Though usable as a standalone product, Event Marketing is fully integrated with Constant Contact’s Email Marketing and Online Survey tools allowing event hosts to easily access their contact databases and information.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp.