I know it’s the future and everything, and everyone seems to be wetting themselves with excitement over it (particularly marketing people) but, is it me, or is most online advertising really pony?
I’m not just talking about the big shouty garish banners, or the annoying pop up things, I’m actually thinking of the supposedly award-winning stuff.
Here’s a link to the winning entries, so you can judge for yourself.
An anonymous commenter on Scamp weighed in with this ego-based drivel, “the unfortunate reality, ladies and gentlemen, is that our industry is rapidly losing its glamour and the geeks are taking over. and there’s bugger all we can do about it.”