Tryvertising: The New Way To Go On Holiday

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It’s the car-buying equivalent of being handed a cute puppy, knowing you can give it back if you don’t want it: Renault is hoping that once consumers spend a weekend with its new Mégane Hatch, they’ll want to keep it.
[via Springwise]

About David Burn

Fired up to write it down. Co-founder and editor of AdPulp. Chief storyteller at Bonehook, a guide service and bait shop for brands.