Trib Exec Uses Big Words To Minimize Blogs

“I read blogs, I think about blogs, I shake my head in wonderment at the bloggers’ seeming indefatigability. But, more to the point, I shake my head in disappointment at how, in taking advantage of the Web’s freedom to post a perspective, many of them fail even to aspire to the pursuit of perspicacity. That is, they publish because they hear ‘something’ from ‘someone’ who is ‘reliable.’ Sorry, not good enough.” -Owen Youngman, Tribune V.P.
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What?
Mr. Youngman, blogs are not newspapers. They are personal expressions. Take this blog. One might find much of the information we share here on his or her own. But in most cases it would be naked data. It’s the opinion of the writer that makes a blog interesting reading.

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About David Burn

Native Nebraskan seeking the perfect pale ale in the Pacific Northwest. Copywriter and brand strategist at Bonehook. Co-founder and editor of AdPulp. Contributor to The Content Strategist. Doer of the things written about herein.