Tofu Pie Favored By Resistance

USA Today: Anna Wintour, editor in chief of Vogue magazine, was hit with a tofu pie by anti-fur demonstrators as she attended Paris fashion week.
Dan Mathews, vice president of People for the Ethical Treatment of Animals, said the vegetarian tofu tart was retaliation for Vogue’s decision to run fur ads while refusing to use PETA’s anti-fur messages.
The animal rights group offered to pay the same fee, Mathews said.
Wintour, editor of the U.S. edition of Vogue, was hit with the tart as she waited to see the Chloe fashion show Saturday. It was the second time in a year that PETA has hit her with a pie.

About David Burn

Co-founder and editor of AdPulp. I wrote my first ad for a political candidate when I was 17 years old. She won her race and I felt the seductive power of advertising for the first time. I worked for seven agencies in five states before launching my own practice in 2009. Today, I am head of brand strategy and creative at Bonehook in Portland, Oregon.